Most review requests arrive the day the order is placed, when the customer has an opinion about your checkout and none about your product.
These go out after delivery — so you are asking somebody who has the thing in their hands.
The change that does the work
1
request, sent after delivery rather than after purchase.
It sounds like a scheduling detail. It is the difference between a review about the product and a review about the courier, and between a response rate you can build on and one you quietly stop looking at.
What happens next
A review is a conversation, not a scoreboard.
-
01
It gets answered
Including the bad ones, in your voice, quickly. An unanswered one-star review does more damage than the one-star itself.
-
02
It gets shown where it helps
On the product page, in ads, in search results — next to the decision it is capable of changing, rather than on a page nobody visits.
-
03
It gets watched
A drop in rating on one product is flagged before it costs you a month of sales, because by the time you notice it in a monthly report the month is gone.
-
04
It feeds the rest
Reviews mentioning fit change what the assistant tells the next customer asking about sizing. The loop closes instead of dead-ending in a widget.
The uncomfortable one
Answering the bad ones is the whole trick.
Nobody believes a page of five-star reviews. A four-point-six with a well-answered one-star is more persuasive than a perfect score, and costs you nothing but the reply.
- Drafted in your voice — so replying is a review-and-send rather than a task somebody avoids
- Escalated when it should be — a broken product is not a reply, it is a return and an apology
- Return rate per product — visible next to the rating, because they usually tell the same story
- Requested
- After delivery, not after purchase
- Shown
- Product page, ads, search results
- Watched
- Per-product rating drops flagged early
Where they show up
In the places that change a decision.
On your site
- Product pages
- Category pages
- Search results within the shop
- The assistant’s answers
Off your site
- Structured data in search results
- Ad extensions
- Local listings for your shops
- Shared to social
For you
- Rating trend per product
- Themes across the free text
- Return rate beside the rating
- What to fix first
Next step
See it against your own customers.
We will connect a sample of your real order history and show you the segments it finds — including the ones you would not have thought to build.
- Works with
- Agora, Shopify, WooCommerce
- Priced by
- Brand and message volume
- What we will tell you
- Whether your list is worth the spend yet