Nobody can change the algorithm on your own list.
Newsletters, follow-ups and transactional messages, written in your brand's voice and checked against live data before they go out.
The one that matters
0
emails promoting something you have run out of.
Checked at send time, not last night. The difference sounds pedantic until you have apologised to four thousand people for a sale on something that went out of stock at nine in the morning.
Checked before sending
Four things it verifies while the send is running.
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Is it in stock?
If not, it does not get promoted. The message goes out without that block rather than not going out at all.
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Have they already bought it?
Then they do not get the discount, because nothing annoys a customer faster than a voucher for the thing they paid full price for yesterday.
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Have they heard from us today?
Frequency capping across every channel, so one customer does not get four messages in a day from three different automations.
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Is this the right language?
Their language, not your head office's — decided by what they have used before, not by which list they landed on.
What runs automatically
The follow-ups you would otherwise never get around to.
Recovering
- Abandoned basket reminders
- Browse abandonment
- Back in stock
- Price drop on something they viewed
After the sale
- Order, dispatch, delivery
- Review request after delivery
- Replenishment when it runs out
- Warranty registration
Bringing back
- Lapsed customer flows
- Win-back with a reason, not a discount
- Birthday and anniversary
- Loyalty tier changes
"A blanket discount does not win anyone back. It trains everyone else to wait for the next one." On win-back campaigns
The follow-up uses the reason they hesitated — delivery time, size uncertainty, price — rather than reaching for the only lever most tools give you.
Next step
See it against your own customers.
We will connect a sample of your real order history and show you the segments it finds — including the ones you would not have thought to build.
- Works with
- Agora, Shopify, WooCommerce
- Priced by
- Brand and message volume
- What we will tell you
- Whether your list is worth the spend yet